Citrix Podio brings together creative digital agency Dog and their clients and boosts project time by a third

Dog is an international creative digital agency specialising in design, content, marketing and advertising, working across three core sectors of finance, government, sport and leisure. The company's 70+ employees work both in office and remotely in Glasgow, London and Singapore. Dog prides itself on its relationship with clients and the ability to react to their individual needs, meaning effective communication internally and externally is key.

El desafío

The company has multiple teams working on different aspects of a number of digital and marketing projects. Each stage of work has to be shared efficiently with the client for approval, with changes and sign-off tracked and logged for everybody to see. After looking at several alternatives Dog adopted the web-based project management tool Citrix Podio to replace various other systems, excel sheets and emails. The aim was to create one single platform to manage every aspect of multiple projects.

La solución

Podio pulls together briefs, design, budget and communications in individual project workspaces that every member of the team and the client can access. That way information and tasks can be shared easily and transparent. Key is the ability to tailor Podio to exactly suit Dog's business needs and the way the teams want to work by building up a collection of personalised apps. The online meeting solution Citrix GoToMeeting allows the team to hold face-to- face meetings with members in different locations, as well as clients, and to share designs and plans on screen for quick feedback.

Beneficios principales

• As part of a newly implemented agile scrum process Podio allows the Dog team to finish projects in 33 per cent less time. A project that would have taken six months, can now be completed in three to four months due to improved communications and workflows.
• Project workspaces, personalised apps, including discussion, role and design apps and the ability to assign tasks create transparency for everybody involved and a vital feeling of connectivity between Dog's clients and teams resulting in a greater customer satisfaction.
• The tool can be quickly adapted to suit the company's changing needs and workspaces can be easily set up for new projects and use cases.
• Podio provides easy access for teams and clients in different locations. Email notifications and mobile apps enable users to keep track of everything on the go.
• GoToMeeting and Podio have significantly improved the communication with Dog's remote workers making it easier for them to stay updated and keep in touch with their colleagues which results in a higher job satisfaction.